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Connect 1-Semester Online Access for Connect Master Business Communication
Format Options:
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Lowest Price!
eBook from $57.33 -
Connect from $120.17 -
GO from $68.33
McGraw Hill eBook
Note: Connect can only be used if assigned by your instructor.
Connect (180 Days Access)
- Digital access to a comprehensive online learning platform
- Includes homework, study tools, eBook, and adaptive assignments
- Download the free ReadAnywhere app to access the eBook offline
McGraw Hill GO (180 Days Access)
- Digital access to eBook+ embedded in your school's Learning Management System (LMS)
- Includes full eBook and chapter questions
- Download the free ReadAnywhere app for offline and mobile access
* The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.
Instructor Information
Quick Actions (Only for Validated Instructor Accounts):
Schultz/Harms: Connect Master: Business Communication is built on a foundation that delivers frameworks and patterns to empower students to think strategically about how to communicate effectively in the workplace. This digital course experience gives students actionable opportunities to move from remembering skills-based communication competencies to formulating sophisticated communicated strategies. It achieves this through a recursive process that guides students through crafting, revising, and delivering effective, efficient messages for a variety of compelling Business Communication scenarios. Supported with a heavy integration of real-world business examples, Connect Master Business Communication delivers concise, bite-sized content that provides maximum flexibility for instructors.
Grammar and Mechanics
Writing with a Clear and Efficient Style
Tone
Organization
Audience-centered Message Design
Basic Business Message Templates
Presentation Structure and Content
Storytelling and Using Whiteboard and Flipcharts
Professional Presence in Face-to-Face and Virtual Settings
Visual Aids and Supplements for Presentations
Listening, Questions, and Answers
Having a Clear Communication Strategy: PACM
Critical Thinking and Argument
Short Message Patterns
Revising, Editing, and Proofreading
Reports and Proposals
Pitch Decks for Entrepreneurial and Start-Up Communication
Presentation Strategy in Face-to-Face and Virtual Environments
Interpersonal and Inclusive Communication
Cross-Cultural Business Communication
Collaboration in Face-to-Face and Virtual Settings
Ethical Business Communication
Digital Business Communication
Job Search Communication
Research in Business Communication
Main Features
- LMS Integration
- Print/Loose-Leaf Book Add-On Availability
- Presentation Slides & Instructor Resources
- Question & Test Banks
- Adaptive Assignments
- Student Progress Reporting & Analytics
- Essay Prompts
- Polling
- Prebuilt Courses
- Interactive Exercises
- eBook Access (ReadAnywhere App)
- Remote Proctoring (Proctorio)
- Subject-Specific Tools
Main Features
- Quick Setup
- Lives within the LMS
- Assignable Readings
- Auto-Graded Chapter Questions
About the Author
Heidi Schultz
Heidi Schultz is a professor of Management and Corporate Communication and teaches business communication and storytelling. Her six-word story sums up her devotion to her students: “Once my student, always my student.” Her current interests and research focus on the relationship between rhetorical patterns and writing quickly, storytelling in the corporate setting, and the impact of music intervention in high-stakes presentations. Dr. Schultz started the Business Communication Center at UNC Kenan-Flagler in 1997. It has grown to serve the communication needs of all business students. She is the former director of the Writing Center at UNC-Chapel Hill. She received her PhD from UNC-Chapel Hill, MA from UNC-Charlotte and BA from Lenoir-Rhyne College.
Patricia Lynn Harms
Patricia Harms is a professor of Management and Corporate Communication and teaches written and oral communication. Her research interests are visual rhetoric, slide design and communicating with data; performance feedback; virtual teaching and learning; and business writing strategies and trends. In 2023, she received the Meada Gibbs Outstanding Teacher-Scholar Award. She is the current Vice President for the Association for Business Communication (ABC), and previously, she served as the Southeastern U.S. Regional Vice President. She serves on the review board for Business and Professional Communication Quarterly and is also a member of the Management Communication Association. She received her PhD in rhetoric and professional communication and her MA in business and technical communication from Iowa State University, and her BSN from the University of Pennsylvania.
Accessibility
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For more information, visit our accessibility page, or contact us at accessibility@mheducation.com
Affordability
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